Hell’s Pizza Palmerston North: Menu & Death Contract

If you’ve spotted the fiery branding on Taonui Street, you’ve already met Hell Pizza’s Palmerston North outlet — a franchise that manages to be both a local pizza joint and a national conversation starter. Between its Seven Deadly Sins menu themes and a payment scheme that only collects after you die, this is a pizza brand that doesn’t blend in — here’s everything you need to know about ordering from Hell Pizza in Palmerston North, from opening hours to the death contract that made international headlines.

Founded: 2001 ·
Founder: Callum Davies ·
Headquarters: New Zealand ·
Palmerston North location status: Active franchise ·
Signature concept: Seven Deadly Sins pizza themes

Six key numbers that define Hell Pizza Palmerston North, from its founding year to customer ratings.

Is Hell’s Pizza a New Zealand brand?

Hell Pizza history and founding

• Founded in New Zealand in 2001 by Callum Davies (Wikipedia – brand history).
• Headquartered in Auckland, operates as a franchise model (Hell Pizza – official site).
• Known for edgy branding and the Seven Deadly Sins pizza themes (Hell Pizza – menu page).

Hell Pizza ownership structure

• Hell Pizza is a New Zealand-owned company (Wikipedia – ownership).
• Franchise model means individual outlets, like Palmerston North, are independently operated.

The implication: Hell Pizza’s Kiwi identity is central to its brand appeal and helps explain its staying power in Palmerston North.

What is the Hell’s Pizza death contract?

How the death contract works

• Introduced in 2005, the death contract lets customers pay for pizza after they die (Cigavet – marketing analysis site).
• Customers sign a legal contract to pay upon death — it’s essentially a posthumous tab (Wikipedia – death contract).
• The scheme was a marketing stunt that gained global attention (Cigavet – international coverage).

Customer reactions and media coverage

• Received international media attention for its dark humour.
• According to founder Callum Davies, the death contract was designed as “a fun way to show loyalty” (Cigavet – founder quote).

The pattern: This combination of legal obligation and brand theatre makes Hell Pizza’s loyalty scheme distinct in the fast-food industry.

What is on the Hell’s Pizza Palmerston North menu?

Pizza varieties by sin theme

• Menu categories include ’96 Originals’, ‘Gourmet Pizza’, ‘Super Gourmet’, and vegetarian/plant-based options (Hell Pizza – official menu).
• Prices start from $23.50 for ’96 Originals and from $26 for Gourmet (Hell Pizza – pricing).
• Uber Eats shows a ‘Burger Pizza’ (thin stretched base only, not suitable for vegetarians) (Uber Eats Palmerston North – menu items).

Sides and desserts

• Standard sides include garlic bread, wedges, and fries.
• Hellthy Kids Pizza ($8.80) and a drink combo ($11.20) are available.

Drinks and bundles

• Combo deals and drink options vary; online ordering is available via website and Uber Eats.

The implication: While the menu follows national standards, local pricing may shift, so check online for current Palmerston North prices before ordering.

What are the Hell’s Pizza Palmerston North opening hours and contact details?

Opening hours for delivery vary across platforms. Delivereasy lists hours from 12pm to 11pm on weekends (Delivereasy – delivery aggregator). Uber Eats shows different times depending on the day (Uber Eats – store page). For dine-in, it’s best to call the franchise directly at 0800 666 111.

The catch: Without consistent published hours, customers should verify availability through the ordering platform they plan to use.

Timeline

• 2001: Hell Pizza founded in New Zealand by Callum Davies (Wikipedia – founding).
• 2005: Death contract introduced (Cigavet – marketing analysis).
• 2010s: Franchise expands to Palmerston North.
• 2024: Still operating with delivery partnerships (Uber Eats – active listing).

The implication: The timeline shows steady expansion from a single outlet to a national franchise with staying power in Palmerston North.

Clarity

What this means: Readers can trust the confirmed facts for brand history and location, but should verify local prices and hours directly.

What people are saying

“The death contract was a fun way to show loyalty — it got way more attention than we expected.”

– Callum Davies, founder (Cigavet interview)

“Good pizza, quick delivery. The free range ingredients make a difference.”

– Tripadvisor reviewer (Tripadvisor – Palmerston North reviews)

“We use 100% free range ingredients in every pizza we make.”

– Hell Pizza official website (Hell Pizza – ingredient promise)

For a pizza chain that built its brand on the Seven Deadly Sins, the real sin might be how ordinary the Palmerston North experience is — comfortable, reliable, and exactly what you’d expect from a franchise that knows its audience. The trade-off is clear: you get the theatrical branding and the death contract conversation starter, but you don’t get local menu experimentation. For Palmerston North residents, the choice is straightforward: order the Hellthy Kids Pizza for the kids, grab a Super Gourmet for yourself, and skip the gimmick unless you want a dinner-table talking point that outlasts the meal.

Frequently asked questions

Also worth reading: Op Shops New Plymouth – a local guide to second-hand shopping in the lower North Island. And if you’re travelling, Open Restaurants Near Me Now: Dublin, Cork & Kilkenny helps you find a meal across Ireland.